Let's discover Gucci Beloved Campaign: guest stars Harry Styles and Serena Williams in James Corden's talkshow. 

On the evening of April 22, <a href="https://www.lofficiel.co.uk/Fashion/gucci-aria-film-balenciaga-collaboration">Gucci</a> launched the <a href="https://www.youtube.com/watch?v=PqM2HmwHS4k">Gucci Beloved campaign, </a>reintroducing the designer bag collection with the participation of 6 celebrities <a href="https://www.lofficiel.co.uk/Fashion/diane-keaton-actress-is-still-a-style-icon">Diane Keaton</a>, Awkwafina, Dakota Johnson, <a href="https://www.lofficiel.co.uk/pop-culture/harry-styles-grammys-awards-2021-look-gucci-shirtless-boa-winner">Harry Styles,</a> Serena Williams, <a href="https://www.lofficiel.co.uk/Fashion/sienna-miller-fashion-boyfriend-style-twiggy-interview">Sienna Miller</a> in <a href="https://www.youtube.com/user/TheLateLateShow">James Corden&#39;s </a>humorous, stylish talkshow.

Four iconic <a href="https://www.lofficiel.co.uk/Fashion/gucci-vintage-moments-100-years-anniversary">Gucci bags </a>including Jackie 1961, Horsebit 1955, Dionysus and Marmont were released in a delightful evening with actor <a href="https://instagram.com/j_corden?igshid=1vc5rcm6fwul4">James Corden</a> and charming &quot;guests&quot;.&nbsp;

Creative Director <a href="http://https://instagram.com/alessandro_michele?igshid=1asp5nh0qqyab">Alessandro Michele</a> excitedly shared about the campaign: &ldquo;Often these bags will appear and be named after influential women. But now, we want to give a new idea that there are two stars in each show - the bag and the guest. &quot;

Before officially appearing in the &quot;late night story&quot; with Gordon, both the host and the guests were photographed by famous photographer and filmmaker Harmony Korine, who often collaborates on many creative projects with Alessandro Michele.

While veteran actress Diane Keaton was dressed in a beige-colored suit, dark glasses and a red beret in a twisted pair with a 1955 Gucci Horsebit bag, <a href="http://https://instagram.com/harrystyles?igshid=sqrqrl66m51l">Harry Styles</a>, a character who is very close to The fashion house is not afraid to wear a noble fur coat over a colorful silk shirt, not to forget to bring the classic black leather Jackie 1961 bag to the show.

Diane Keaton Gucci Beloved.jpg

Harry Styles Gucci Beloved.jpg

Actress Dakota Johnson appeared brilliantly in a pink blue sequin dress. Her graceful smile as she puts the Dionysus bag on the table makes viewers unable to take their eyes off. Tennis queen Serena Williams delighted viewers with her feminine look in an orange-and-white maxi dress with a black leather GG Marmont bag, while Sienna Miller lit up the frame with blue flared shorts prominently, star-cut bracelet and Jackie 1961 canvas beige in monogram And finally, hot rapper Awkwafina could have been sexier than that, in a high-necked dress with soft flowers, carrying an elegant white GG Marmont bag.

Sienna Miller Gucci Beloved.jpg

Awkwafina Gucci Beloved.jpg

Dakota Johnson Gucci Beloved.jpg

The cinematic nostalgic color, the sophistication and charm of both the MC and the guests and the Gucci Beloved bags make the talk shows in Michele&#39;s campaign more interesting and engaging! And surely, the audience will want to keep this memory with one (or more) Gucci bags?

This can be explained by the fact that earlier this year, Kering Group Chairman Fran&ccedil;ois-Henri Pinault said the brand&#39;s strategy in 2021 would be to increase sales especially in the handbag segment. Therefore, the top target brand is Gucci with many bags that have been associated with the culture of the times.

Gucci Beloved: Gucci's New Campaign with Harry Styles and Serena Williams

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